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Advanced SEO Techniques

How to Prepare for Upcoming Google and Yahoo! email Changes

The upcoming changes to Google and Yahoo! email authentication requirements, taking effect February 2024, aim to improve email security and reduce spam. Here’s how you can prepare: If you send bulk emails (over 5,000 per day): Authenticate your email with DKIM and DMARC: This verifies your identity as the sender, preventing spoofing and phishing attempts.

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Digital-Marketing

12 Important SEO Tips for Your Website

Photo credit: Jeremy Noble (Creative Commons) This is part of a series called the Beginner’s Guide to Search Engine Optimization. Today, we’re talking about optimizing your whole site, not just a single page, for search engines. After choosing the right SEO keywords but before writing a ton of content, you have some choices to make.…

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WordPress caught an error woman frustrated
Digital-Marketing

How Do I Approve Agency Access To My Facebook Page?

Step 1: Navigate to your Fan Page on Facebook via a desktop. Then click “Settings” from the top-right menu. ·  Step 2: View the Page Roles Page. Click on “Page Roles” from the left side menu. … ·  Step 3: Scroll down the page a bit and you will see “Pending Agency Request“. ·  Step 4: Select “Give Town Press Marketing access to my page” ·  Step 5: Approve Agency Access.

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social media management by Town Press Marketing
Digital-Marketing

Common Social Media Marketing Mistakes

Chances are, the person reading this right now has Facebook, Twitter, or Instagram. Social media surrounds our world, but some businesses still think of social media as an afterthought. Any digital marketing company will tell you your business can thrive with the right social media marketing strategies. About 20 percent of customers use social media

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WordPress caught an error woman frustrated
Business advice

5 Simple Steps to Choose WordPress Hosting

Your decision to choose WordPress hosting can have a major effect. It is one of the keys to run dynamic sites on the web. There are several hosting providers and majority of them meet the minimum requirements set by WordPress, yet a minority of them will furnish you with the level of service you are

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WordPress Website Maintenance by Town Press Marketing
General

Does Your Business Need a Website Maintenance Plan?

So, your new site is complete – congratulations! There are a lot of moving parts to a build, from coding to design to content. However, if you want to attract and retain customers, you can’t have a “set it and forget it” mentality once the initial work is finished – marketing your business is not

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WordPress caught an error woman frustrated
General

3 Easy Ways to fix WordPress caught an error

WordPress caught an error with one of your plugins WordPress 5.2 “Jaco” named after bassist Jaco Pastorius, is now available for download. Normally, I’d start listing new features but I’m going to do something a little different this time. Instead of seeing the dreaded “white screen of death,” WordPress 5.2 includes fatal PHP error protection. When a

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See the future with Google Trends and Town Press Marketing
General

How Use Google Trends 8 Ways

Google Trends is an indicator for how many people are looking for a specific term over a period of time. It gives you an overview about the topics the world is searching for. The trends can be further sorted depending upon their geographic location, categories, time span etc and it also allows you to compare

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Real estate website design by Town Press Marketing
General

Add Custom Fields To AgentPress Listings

Add Custom Fields To AgentPress Listings details to the AgentPress Property Listings Plugin isn’t the easiest tasks – as custom coding within the child theme functions.php file needs to be created. Creating custom Taxonomies within the plugin actually doesn’t affect the listings any, instead, this is used for the searchability of the listings. So how

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Lost in 404 errors
SEO

Should I redirect all 404 errors?

Should I redirect all 404 errors? Sometimes we encounter new “SEO hacks” that people apply, that are actually bad SEO patterns. Should I redirect all 404 errors or individual redirect? One of these bad SEO patterns is to apply a 301 redirect to all your 404 pages to your homepage. This is a lot like cleaning

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Social Media Marketing from Town Press Marketing
Digital-Marketing

5 Reasons Coaching Businesses Soar With Social Media Marketing

Coaching Business Soars With Social Media Marketing You hear about Social Media Marketing all over the news stations and television programs. Your kids are doing it and probably more than you know. Your friends may be doing it but not talking about it. What am I talking about Social Media! Here is the amazing news…you

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